How can we shift the spotlight away from finished products and instead delve into the design process, offering visitors insights into the considerations and decisions made by designers throughout their work?

In 2022, Designmuseum Danmark embarked on a mission to engage visitors in the creative world of design. Their goal was to empower visitors to take on the role of a designer. By blending both traditional and digital elements, guests could craft their own products and experiment with their functionality.

Upon entering the museum, visitors are immersed in a captivating environment filled with an array of materials, models, sketches, prototypes, and fully realized designs. The exhibition revolves around three common objects: a cup, a lamp, and a bench. Each of these objects offers unique insights into the design process.

To tie this experience together, a vibrant and playful visual identity was created, drawing inspiration from the world of comics. This identity sets the stage for a creative space where nothing is set in stone, and endless possibilities abound. In a playful manner, the comic-inspired theme breathes new life into everyday objects, captivating both adults and children alike.

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Location: Copenhagen, Denmark
Photography: Stine Bundgaard

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